As CEO and co-founder of Loadsmart, Felipe Capella leads an elite team in revolutionizing the logistics industry. Responsible for driving product development and business strategy, Capella plays a pivotal role in innovating Loadsmart’s platform and growing suite of capabilities. Among the standout accomplishments under Capella’s leadership are the development of true mode optimization capabilities backed by a strong data and analytics foundation, the introduction of FTL instant pricing and booking, execution of the market's first server-to-server autonomous truckload booking via API integrations to TMS, and the launch of the first digital drayage and transload services in 2019. Capella holds a masters degree in law from the University of Pennsylvania, where he was valedictorian of his class, a masters in business law from Universidad Francisco de Vitoria in Spain, and an MBA from Fundacao Getulio Vargas in Brazil.
